The Pacific Institute® is a global consultancy with over four decades of expertise in delivering customized solutions that empower organizations and individuals to improve performance and reach their full potential. Founded in 1971 in Seattle, Washington, we’ve served clients in over 60 countries and 22 languages. We’ve worked with over half of the current Fortune 1000 companies, as well as governments, educational institutions, professional athletes and sports teams, and other organizations. To date, more than 6.5 million people around the world have participated in our programs.
Our Mission & Values
As we continue to expand our reach around the world, our mission continues to guide our work:
We affirm the right of all individuals to achieve their God-given potential. The application of our education empowers people to recognize their ability to choose growth, personal freedom and personal excellence. We commit ourselves to providing this education, all over the world, through all means that are just and appropriate to help individuals reach their full potential, enriching their lives and all of humanity.
Our values guide every aspect of our business. We believe they’re a vital contributor to our company’s effectiveness and our clients’ success.
We’re committed to:
- Delivering high-quality, customized solutions that drive results
- Offering our clients unmatched service based on their unique needs
- Creating opportunities for our people to thrive and grow
- Operating as a global community, collaborating across borders
In 1971, Diane and her late husband, Lou Tice, founded The Pacific Institute. Diane was instrumental in the creation of the many programs offered by The Pacific Institute. A popular keynote speaker and educator, Diane’s determination helped The Pacific Institute’s curriculum reach teachers, children, businesses and teams around the world.
Diane has had a particular passion in youth education and she was closely involved in an initiative with the Guatemala Ministry of Education that has seen 12,000 first-grade teachers undergo the curriculum. Diane will now serve as Global Ambassador, representing the Institute at events around the globe, spearheading special initiatives and continuing her work with such causes as Human Trafficking, Veterans and youth development.
The Pacific Institute Leadership Team
As Managing Partner of The Pacific Institute, Joe Atteridge oversees the companies strategic growth initiatives and financials. Joe Atteridge brings 35 years of global experience in key leadership positions with both large and small organizations to his new role.
In 2002, started Inside Results, LLC, a consulting business affiliated with The Pacific Institute, which later grew into The Pacific Institute U.S. Operations team. As CEO of that team, Joe built a highly capable team that has been directly involved with many of the Institute’s largest clients in the areas of organizational performance, leadership development, and building constructive cultures helping them generate significant results.
Joe previously was COO at REZsolutions Inc., a worldwide hospitality industry technology leader, and prior to that was President of AMR Information Services (AMRIS) and a VP at American Airlines, both companies were part of the AMR Corporation family.
As Executive Advisor, Jack Fitterer assists Joe, Scott and the organization in the development and integration of the business around the globe. Jack is the former CEO of The Pacific Institute during which he time he was instrumental in the transition of the business following the passing of Founder and master educator, Lou Tice. He has 37 years of leadership experience with the organization, playing a key role in its continued development.
He has 37 years of leadership experience with the organization, playing a key role in its continued development. Jack joined the Institute in 1978 to expand its international presence. Working alongside founders Lou and Diane Tice, Jack helped establish the Institute as a global consultancy. During his tenure, he has worked closely with businesses, foundations, and governments around the world, empowering them to improve performance and reach their full potential.
A former high school teacher, administrator and coach, Jack first met Lou Tice when they were teachers and coaches together at Kennedy High School. Jack was admitted to the Kennedy High School Hall of Fame for his many contributions to education and athletics.
As CEO of The Pacific Institute, Scott is responsible for the strategic leadership and development of the global business. In his role, Scott leverages his extensive sales, marketing and leadership experience, in both small and large enterprises, to help The Institute bring practical educational and consulting programs to assist individuals and organizations to increase performance and realize their true potential.
Prior to joining The Pacific Institute, Scott helped develop a number of start-up organizations and small businesses in various industries including entertainment, technology and healthcare. Previously, Scott worked for 17 years with GlaxoSmithKline, a global healthcare company. Scott was responsible for the marketing team that managed one of the company’s largest brands, led a large sales team as Vice President of Sales and drove a national initiative focused on better health management as Vice President of Reputation and Strategic Initiatives.
Scott earned a Bachelor of Science degree in Chemistry from Saint Mary’s University and a Master of Science degree in Biochemistry from Dalhousie University, both located in Halifax, Nova Scotia.
The Pacific Institute® was co-founded by Lou and Diane Tice in 1971 in Seattle, Washington. After a period of rapid growth, in 1980 we expanded beyond the U.S. and Canada. To date we’ve served clients in over 60 countries and 22 languages.
Our educational programs have evolved over the years to leverage new formats and technologies; however their core principles remain the same. We’re steadfastly committed to empowering organizations and individuals to free themselves from self-imposed limitations, improve performance, and reach their full potential.
Over the past four decades our work has driven significant transformation, helping to establish infrastructure in post-apartheid South Africa and to foster peaceful discussions in Northern Ireland; empowering the education sector of Guatemala and the Mo tribe of Ghana; guiding Fortune 1000 companies down a path toward better productivity; and leading Olympic athletes to victory.
Following the passing of Lou Tice in 2012, our leadership team is dedicated to carrying his legacy forward.